Sales at Première Manche
The Origin of Sales
Sales were invented in the 1830s by a businessman, Simon Mannoury, founder of the first Parisian department store, Le Petit Saint Thomas (now Le Bon Marché). He introduced this system to sell off as much unsold seasonal inventory as possible by lowering prices for a limited period, allowing him to replace them with the new collection. Since then, sales have become an unmissable seasonal event. Laws regulate them to prevent abuse: prohibition to discount an item on sale for less than a month, dates set by the State, an official duration of 6 weeks, and the obligation to display both the old and new retail prices.

At Première Manche, we want to offer you our last remaining sizes from the Autumn-Winter 2019 season at reduced prices. As a young brand, our margins are not very high, but we are happy to offer you a 10% discount on these models. Since our stock is limited, take advantage quickly before they are completely sold out!
Sales on shirts for an elegant man looking for quality and style for every occasion in life. From Wednesday, January 8 to Tuesday, February 4, 2020.
Tips for Choosing the Right Shirts During the Sales!
Tip #1: Go for Soft and Warm Winter Shirts
This is the perfect opportunity to buy winter shirts at a reduced price for an immediate need! Fall for our lovely, soft, and comfortable flannel shirts that will bring you warmth and comfort right up until spring.
€52.20 instead of €58.00

€52.20 instead of €58.00

Tip #2: Dress Up for Your Evenings Out
Take advantage of this period to treat yourself and pick a new shirt to shine during your nights out with friends.
€52.20 instead of €58.00

€52.20 instead of €58.00

Tip #3: Complete Your Work Wardrobe
There is always a need to refresh your stock of business shirts. Replace your old shirts and choose from our collection of new designs that will provide comfort, fit, and durability throughout your workday.
€52.20 instead of €58.00

€52.20 instead of €58.00

€52.20 instead of €58.00
Tip #4: Get Ahead for Summer
Look ahead and prepare for the upcoming Spring-Summer season. Lightweight, flowing fabrics, freedom of movement, high-quality materials… you’ll be thrilled to wear them at the first sign of warm weather.
€75.60 instead of €84.00

€52.20 instead of €58.00

€75.60 instead of €84.00

Tip #5: Get Ready for the Wedding Season
The wedding season is slowly but surely approaching. Don’t have a suitable shirt or looking for a change? Take advantage of our discounts to select your favorite design. You will surely be the most elegant for the big day.
Blue Striped Oxford Shirt
€52.20 instead of €58.00

€52.20 instead of €58.00

Blue Herringbone Shirt
€52.20 instead of €58.00
